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TelevisaUnivision Upfront

During the fiercely competitive upfront week, media buyers from globally recognized brands converged to understand how TelevisaUnivision can bridge them to the vibrant Hispanic market. We set the stage yet again for TelevisaUnivision to deliver their messaging and create a legendary party that upfront attendees eagerly anticipate every year.


This legendary event included:

🍌 Transforming a banana export warehouse in downtown New York

🌐 More than 1500 in-person attendees

💻 Over 1200 virtual attendees

🎙️ Presentations by company leaders and on-screen talent

⚽️ Legendary futbol players as guests

🎤 A show-stopping act by Luis Fonsi

💃 Salsa Dancing and live Latin music

🌮 Delicious latin dishes from all across the globe


The current never drops, as we begin planning for TelevisaUnivision's Upfront 2024 to be bigger than ever.



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